Note: This article was co-written by Mike Urbonas and Rik Tamm-Daniels.
One of our favorite parts of the hilarious 1975 King Arthur parody, Monty Python and the Holy Grail is the “Bridge of Death” scene: If a knight answered the bridge keeper’s three questions, he could safely cross the bridge; if not, he would be catapulted into… the Gorge of Eternal Peril!
Unfortunately, that’s exactly what happened to most of King Arthur’s knights…
The knights were either stumped by a surprise trivia question like, “What is the capital of Assyria?” – or responded too indecisively when asked, “What is your favorite color?”
Fortunately when King Arthur was asked, “What is the airspeed velocity of an unladen swallow?” he wisely sought further details: “What do you mean – an African or European swallow?” The stunned bridge keeper said, “Uh, I don’t know that… AAAGH!” Breaking his own rule, the bridge keeper was thrown over into the gorge, freeing King Arthur to continue his quest for the Holy Grail.
Many organizations are on “Big Data Holy Grail” quests of their own, looking to deliver game-changing analytics, only to find themselves in a “boil-the-ocean” Big Data project that “after 24 months of building… has no real value.” Unfortunately, many organizations have rushed into hasty Hadoop implementations, fueled by a need to ‘respond’ to Big Data and ‘not fall behind.’