I have served product marketing leadership roles at fast-growing software/SaaS vendors focused on ECM, DAM, CXM, big data analytics and enterprise search.
Working closely with customers over the years, I have developed industry domain experience within several verticals, notably digital media/ecommerce, financial services, retail, manufacturing/ERP, healthcare and higher education.
Prior to my product marketing career, I served as a lead sales engineer and field consultant, working closely with customers to define and fulfill their reporting and analytic needs. My roots in effective analytics and business intelligence (BI) span back to my original financial analysis/accounting career, becoming a ‘power user’ of Excel and BI technologies in the process.
I earned my business degree from Northeastern University. Counting my daughter’s undergrad degree and my wife’s undergrad and Master’s degree, we are a triple Husky house!
I later earned an MBA degree with a concentration in information technology from Bentley University. I also co-founded the Bentley Success Network, an alumni group focused on career networking and development, and also served as a member of the Bentley Graduate Alumni Committee.
Professional Associations and Training
I volunteered with the Boston Product Management Association (BPMA) as President and Director of Publications, where I launched the group’s e-newsletter and served as its contributing editor. The BPMA board of directors and I boosted the number of registered online members from 1,300 to 2,000, and established a long-term strategic plan for a new website and new member services that are now in place today.
I have also completed Pragmatic Marketing training in product marketing and product management, as well as Solution Selling and Challenger Sale training.
Great people and the great outdoors inspire me, as do good beer, good coffee and good books. I’m also a big fan of improv comedy, both watching it and learning it at Improv Asylum in Boston.
Am I a diehard New England Patriots fan, you ask? Roger that! 😀
What Causes I Support…
I am proud to support organizations defending increasingly vulnerable minority groups and at-risk causes such as women’s health, civil rights (ACLU), climate change (Sierra Club), LGBTQ rights and support for refugees and immigrants, causes that seek out innovative solutions to seemingly unsolvable problems, including Doctors Without Borders. Also, check out the YES! Magazine Foundation and Prison Mindfulness Institute.
What I’ve Been Reading…
The person who does not read good books has no advantage over the person who cannot read. – Mark Twain
Here are some of my favorite books covering business topics and “living well” which I have found to be essential, even transforming reads.
NON-FICTION (On living well)
Happiness, by Matthieu Ricard
The Fifth Agreement, by Don Miguel Ruiz, Janet Mills & Jose Ruiz
The Mindful Hiker, by Stephen Altschuler
Seasons of Grace: The Life-Giving Practice of Gratitude, by Alan Jones & John O’Neil
The Miracle of Mindfulness, by Thich Nhat Hanh
The Hobbit and The Lord of the Rings Trilogy, by J.R.R. Tolkien
Any of the Sherlock Holmes novels and short stories by Sir Arthur Conan Doyle
The Sun magazine
MANAGEMENT & LEADERSHIP
Onward: How Starbucks Fought for its Life Without Losing its Soul, by Howard Schultz
Know What You Don’t Know, by Michael A. Roberto
The Leader as a Mensch: Become the Kind of Leader Others Want to Follow, by Bruna Martinuzi
How to Be a Fierce Competitor, by Jeffrey Fox
How to Become CEO, by Jeffrey Fox
CEO Logic, by C. Ray Johnson
Content Rules, by Anne Handley and C.C. Chapman
eMarketing Strategies for the Complex Sale, by Ardath Albee
Differentiate or Die, by Jack Trout
PERSONAL BRANDING & JOB SEARCH:
Ask the Headhunter, by Nick Corcodilos
Me 2.0: Build a Powerful Brand to Achieve Career Success, by Dan Schawbel
What I’m Listening to…
I like alternative rock, classic rock, surf rock, reggae and even classical. Spotify!
Every football season I remind myself how much I like the classic music from NFL Films. The Power and the Glory features the classic NFL films music by composed by Sam Spence and Tom Hedden, along with the unforgettable narration voice of John Facenda.